Fynn & Wylder – Baby Inspired Clothing and Accessories

Contributing Writer: Keelin Mayer

When the grand opening of an ethically-made baby and kids clothing store includes delicious cup cakes, warm apple cider and the welcoming smiles of the business owner herself, you can bet that I’ll be there!

I was introduced to Fynn & Wylder (previously “Baby Inspired”), by a friend who is a big supporter of the brand. Stylish, comfy and super easy to keep clean, the clothes are an adorable option for parents looking to dress their children in locally made, high quality items. Originally an online business, owner Kelly Hubble has transformed a corner of her home into a store front and now welcomes customers Thursday and Friday afternoon/evening and Saturday 10am-4pm. She also continues to maintain an active Facebook page where customers can preview in stock items and place custom orders.

Located just south of Madoc, Ontario on hwy. 14, the store itself is decorated in a rustic, country-eclectic theme. A one of a kind reclaimed wood arrow displays pairs of fun pleather pants and traditional red plaid hoodies are hung on iron deer antler wall hangers.

While Hubble offers a variety of unique items, including reversible fleece car seat ponchos, bandana bibs, headbands, overalls and harem pants, I was immediately drawn to the pompom slouchie beanies (hats). Available in fabrics sporting everything from flowers to deer heads with antlers to basic stripes, the pompom slouchie beanies are a functional item; perfect for the fall and upcoming winter, while being totally funky and a perfect compliment to any outfit. I couldn’t help myself and bought one for each of my boys, as well as a few for Christmas gifts.

I love supporting local, independent businesses and am thrilled that I have found Fynn & Wylder. I plan to place a few custom orders for harem pants and have shared my new discovery with friends all over the country (Kelly ships anywhere!) Check her out at www.facebook.com/fynnandwylder/


Contributing Writer, Keelin Mayer is passionate about writing, yummy food and nature. She spends her free time exploring forests and mud puddles with her husband and two young sons.